The Star Casino has seen a great deal of business over the course of the past year, ever since reopening after its multi-million dollar renovation. All of the hard work and money spend has paid off, as The Star is partially responsible for Echo Entertainment’s 11% profit boost this year.
Over the course of the past year, The Star Casino saw an impressive 26% profit jump. Ever since the casino’s renovation, profits have risen steadily, and these statistics are proof of its success. While the casino depends heavily on high roller income, The Star’s non-VIP gaming transactions grew by 16%.
Managers at The Star Casino claim that the new VIP facilities are to thank for the increase in business. Plenty of high roller players from around the world and across Australia are making good use of the facilities, spending more money on VIP games.
These numbers have provided The Star with a great deal of confidence for the future. The company anticipates a strong 2013, as the new event centre – planned to open next year – will help to drive continued growth for both The Star and Echo Entertainment.